LATINA

At 29 years old, Yessi is an entrepreneur, CEO, and business leader with experience in business development, strategic partnerships, and brand positioning. Beyond her professional career, she is passionate about education, inclusion, empowerment, and creating opportunities for others.

With a powerful digital community of more than 1.2 million followers, Yessi has an influential platform through which she hopes to inspire positive change and share the richness of Latin culture with audiences around the world.

For Yessi, true leadership is rooted in empathy, resilience, and action. She believes that supporting others means not only offering help, but also listening, sharing knowledge, and creating the tools people need to build a better future.

As a Global Partnership of Miss Charm, Miss Charm Latina is a regional representation created to celebrate and connect the Latin community. It does not affect, replace, or interfere with any national licenses, titles, or existing rights of Miss Charm.